If you want to know more about your target audience – how they feel and what they want – we can help with telephone interviews, surveys and polls. These are some of the areas where we can help you:
Advertising effectiveness or brand awareness
Consumer dynamics and loyalty
Local body / Council satisfaction
Political party / candidate awareness
Organisations enlist our services to measure brand awareness before, during and after advertising campaigns. We also carry out polls and satisfaction surveys for central and local government. Often companies will use our services to survey customers who have chosen to leave them in favour of a competitor.
We log every call and every person surveyed. We can provide you with the raw data or undertake qualitative analysis of the information for you. Evidence of the quality service we provide is our partnership agreement with MM Research. We are their sole supplier for all telephone surveys they conduct on behalf of their clients.
We undertake a comprehensive training programme for all telephone research so that our operators can answer any questions that may arise. Clients are invited to help us develop our operators' product knowledge – we believe that the more we know about the client, the better we can do the job.